Eco 247 x Cat Lovers Festival 2024
This was Eco 247’s official public debut, and it was incredible to introduce our brand to thousands of devoted cat lovers. From curious cat parents to fellow innovators in pet care, the energy was electric and the support even better.
The festival gave us the perfect stage to share what drives us — creating sustainable, high-performance products that help pet owners make smarter choices for their cats and the planet.
Free samples and friendly faces
We came ready with stacks of free samples of our 100% plant-based pea husk cat litter — and by the end of day two, every single one was gone.
It was such a joy watching people’s reactions as they felt the litter for the first time — surprised by how soft, lightweight, and absorbent it was. Many visitors were impressed to learn it’s made entirely from upcycled materials, proving sustainability can be simple, practical, and effective.
We also had plenty of conversations about composting, odour control, and our wheelie bin refill service. It was clear that cat parents are ready for eco-friendly options that genuinely make a difference.
Redefining sustainable cat care
For many attendees, it was their first time hearing about a cat litter made from upcycled pea husks, and we loved sharing how our litter helps reduce agricultural waste while keeping homes fresh and clean.
Our mission has always been simple — to prove that caring for your cat can also care for the planet. The thoughtful questions, genuine curiosity, and shared enthusiasm from festival-goers reminded us why this mission matters.
A heartfelt thank you
We couldn’t have asked for a better first event. To the organisers, the amazing event staff, and every cat lover who stopped by to chat, test samples, and ask questions — thank you for making it such a memorable weekend.
This is just the beginning for Eco 247. We’re growing, we’re innovating, and we’re committed to helping Australian cat owners make sustainable choices that truly last.
Stay tuned — there’s so much more to come.